Thoughts

Our Place, Your Place & Squarespace

Posted 29 April 2021

preWeb Design - Website design plans

Ring, Hive, Alexa and on-demand Line of Duty catch-up TV all prove two things. First, we like to be in instant control of as much as possible and second, we like convenience. Also, we all want to know who H is. We live in a world that is constantly changing and your website needs to reflect this - new content is key to keeping your visitors engaged, up to date and returning. If you prefer to achieve this with instant, convenient control, then we have the perfect solution for you. It involves our place, your place and Squarespace.

Developed in the early 2000’s, Squarespace is a trusted, stylish and flexible hosted content management system (CMS). It allows users to build and manage websites through a web browser and gives the content control many small businesses and start-ups are seeking. It does blogs, e-commerce, images and social media integration brilliantly. Yes, it does text too. As a bonus it’s cloud-based so there’s no need to download or install any software and for convenient control, you can edit your content on the go. Everything can be done via a web browser on your phone, tablet or laptop.

So, is it that easy? Sort of. Do you remember the ‘Make It’ ad campaign Squarespace ran with Keanu Reeves surfing a motorcycle? Pretty cool commercials, weren’t they? We’ve got a lot of love for Keanu and guaranteed he’s a bona fide Squarespace customer, but he did imply the process was a somewhat simpler than it is in real life.

The key is that to successfully design and build any website a serious combination of design, coding, copywriting, marketing and SEO skills are needed. Excuse us while we blow our own trumpet, but - we have those skills! We’re great at our job and we design awesome websites. Which is handy, because Squarespace is thankfully about substance as well as style. This means with the right input you can get a top site, but the headache can come in finding that input.

Keanu moodily claimed choosing a photo for your website was all about feeling. He lied. Choosing a photo is about high definition, small file size, cropping, consistency, brand reinforcement and SEO tags. The reality is that before any content updates come into play, there are many aspects to consider in order to build a quality website. Remember, it’s much easier to keep an amazing website updated and looking great than to try and add a few amazing updates to a dud of a site. Paracetamol?

Back to our skill set. For professional design, efficiency and peace of mind, let us design and develop your Squarespace website for you. We’ll take care of content and layout, sort out coding, edit images and make sure the SEO is on point. We’ll even arrange search engine verifications and sitemap creation. In short, we’ll do all the work to deliver you the stylish and functional website you want with the future content control you need.

So, if you want the best of both worlds, we’ll take your business from our place to your place with Squarespace. Say hello and we’ll make sure you’re ready to hit the online ground running in style. We just can’t tell you who H is, sorry.


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